Which Social Media Channels are Gaining and Losing Steam? [New Consumer and Platform Data]

These days, it feels like everyone is on social media. But make no mistake, not everyone is on every channel. As marketers, it’s important to know your audience’s favorite social channels. For instance, if you’re

Weekend Favs September 17

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to

What will social media look like in the future? Here’s What The Data Suggests

With social media moving at an incredible pace, it always feels like there’s something new around the corner. Wondering where social media is headed in the next few years? Here are our guesses based on

Audio is Popular Among Gen Z: Are Audio Chats Worth It for Marketers?

A 2022 study by Spotify found that 80% of Gen Z consumers enjoy audio content because it allows them to express their individuality and “explore different sides of their personalities.” Though Spotify didn’t clarify what

How to Write a Powerful Executive Summary [+4 Top Examples]

Whether you’re an entrepreneur looking for investors for your small business or the CEO of a large corporation, an executive summary can help you succeed and is a critical component for long-term growth. A short,

Web Forms: The Ultimate Guide

Are you one of the 266 million people who shopped online in the U.S. last year? If yes, there’s a good chance you’re familiar with web forms. Not only do you use web forms to

Why Marketers Should Start Integrating AI Into Their Work

Marketing Podcast with Sam Garg In this episode of the Duct Tape Marketing Podcast, I interview Sam Garg. Sam is the Founder and CEO at Writesonic – an AI writer that helps you write SEO-optimized,

A Simple Guide To Sparking Your Creative Energy Every Day

Marketing Podcast with Todd Henry In this episode of the Duct Tape Marketing Podcast, I interview Todd Henry. Todd teaches leaders and organizations how to establish practices that lead to everyday brilliance. He is the

How to Lock Facebook Profile

If you care about your privacy when using the social media platform Facebook, you might be asking the question: “how can I lock my Facebook profile?”. By locking your profile on Facebook, you can be

What is “Quiet Quitting”? And Why It’s Trending on Social Media

Ever had a job where you clocked in, kept your head down for 8 hours, and clocked out? No staying extra hours to finish out a project or volunteering for tasks beyond your assignment workload.

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