Success As A Wonderful Hell written by John Jantsch read more at Duct Tape Marketing
Marketing Podcast with Laura Gassner Otting
In this episode of the Duct Tape Marketing Podcast, I interview Washington Post Best Selling Author and Motivational Keynote Speaker, Laura Gassner Otting. A frequent contributor to Good Morning America, the TODAY Show, Harvard Business Review, and Oprah Daily. Laura’s 30-year experience is defined by her entrepreneurial edge. She served as a Presidential Appointee in Bill Clinton’s White House, helping shape AmeriCorps.
Her forthcoming book, Wonderhell, reimagines the stories we tell ourselves about success bringing you happiness, and shows how mixed emotions like fear, uncertainty, and stress can accompany success.
Key Takeaway:
Success is the ultimate goal for most people, we feel a series of positive emotions and desire to reach more every time we succeed. But it is also exhausting, anxiety-provoking, self-sabotaging, etc.…it’s hell. Laura uses the analogy of an amusement park with different towns and rides that represent the various emotions and challenges that come with pursuing success. She explains the roadmap to achieving success and accepting that there is only a finite limit to your growth.
Questions I ask Laura Gassner Otting:
- [03:27] Could you describe the amusement park theme that you build the book around?
- [05:01] How did you come up with the visual thought of being in an amusement park?
- [06:55] Can you explain the stress of the impostor syndrome?
- [10:56] Can you break down the Ferris wheel ride concept?
- [13:36] Why is the concept of hustle porn bad advice?
- [19:40] How the idea of success doesn’t feel the way it should because the destination doesn’t feel right?
- [21:34] Where are you on the different paths you describe in your book?
- [23:39] The concept of the Zen Buddhist Philosophy
More About Laura Gassner Otting:
- lauragassnerotting.com
- Social Networks: @heylgo
- Pre-order Wonderhell: https://www.wonderhellbook.com
More About The Agency Certification Intensive Training:
- Learn more about the Agency Certification Intensive Training here
Take The Marketing Assessment:
- Marketingassessment.co
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Duct Tape Transcript
John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Creative Elements hosted by Jay Klaus. It’s brought to you by the HubSpot Podcast Network. The audio destination for business professionals creative elements goes behind the scenes with today’s top creators. Through narrative interviews, Jay Klaus explores how creators like Tim Urban James Clear, Tori Dunlap and Cody Sanchez are building their audiences today. By learning how these creators make a living with their art and creativity, creative elements helps you gain the tools and confidence to do the same. In a recent episode, they talked with Kevin Perry about how he goes viral on every single platform. Listen to creative elements wherever you get your podcasts.
(00:52): Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch, and my guest today is Laura Gassner Otting. She is the author of Limitless. You may recall she was on the show previously. She’s got a new book out coming out, I should say, Wonderhell, why Success doesn’t feel like it should and what to do about it. So Laura, welcome to the show.
Laura Gassner Otting (01:16): Hey, John, it’s so good to be back.
John Jantsch (01:19): So I know we’re gonna dig into this, but let’s just talk a little bit about pitching this idea and this title to a publisher. , it must have actually been a little hard for them to understand what you were trying to accomplish.
Laura Gassner Otting (01:33): Yeah, you know, as you know, I wrote Limitless with Idea Press, which is a hybrid publisher and did not have any expectation of anything happening with that. I just wanted to write it because when I was speaking on stages, I noticed people who were making real money had books. So I was like, I gotta get me one of them. Yeah. So I wrote Limitless with a hybrid publisher, and then I was like, well, that actually was a Washington Post bestseller, and I was in the Today Show, good Morning America and all these amazing things. I’m gonna go get one of those big five New York houses, I’m gonna do it. And then I called a bunch of the big five New York houses and a bunch of the agents who sell books to the big houses, and they were like, yeah, you’re nobody. I don’t get this idea.
(02:12): The title’s a little, I don’t know, edgy, I’m not so sure. Like I could sell it, but maybe not to one of the big houses. And then I had a conversation with Amy Cuddy, who you, who I’m sure you know also mm-hmm. Scroll back to top
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This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
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