Month: August 2022

10 Common Copywriting Templates to Use in Marketing

Ask any marketer responsible for copywriting about their writing process. You’ll quickly find out there’s no specific process to follow and little to no copywriting templates to guide you. Additionally, copywriting varies depending on your

What You Should Be Tracking In Your Marketing Efforts And Why

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m going to talk about the topic of analytics — specifically tracking results, either for your

How To Turn Your Customers Into Lustomers™

 About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic

How to Answer ‘Tell Me About Yourself’ Using 9 Tried-and-True Tips

The first time I was prompted with “Tell me about yourself” in an interview, I reeled off a canned spiel about how I love helping people – I was positive it would impress my interviewer.

12 Essential YouTube Advertising Statistics for 2022

YouTube is the internet’s second largest search engine, meaning that advertisers have significant potential when it comes to reaching audiences and driving conversions. In this post, discover essential YouTube advertising statistics you need to know

Weekend Favs August 20

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check

18 Best B2B Website Examples & How to Design a Great B2B Website

The right B2B website makes all the difference when it comes to converting visitors into buyers. In this post, we’ll share the best B2B website examples we’ve ever seen, then dive into three tips for

Twitter Topics: How to Use It & What Marketers Need to Know

Twitter Topics makes it easier for Twitter users to sift through the roughly half billion tweets published daily and find content related to their interests.  As a marketer, Twitter Topics can help you stay focused

How to Promote Your YouTube Channel [+ Tips from HubSpot’s YouTube Team]

In the early days of YouTube, there weren’t a whole lot of YouTubers or brands creating content on the platform, so it was much easier for content creators to stand out. Fast forward to 2022,

How To Create A Culture Of Learning And Growth

Marketing Podcast with Whitney Johnson In this episode of the Duct Tape Marketing Podcast, I interview Whitney Johnson. Whitney is CEO of the tech-enabled talent development company Disruption Advisors. She is one of the top