Month: January 2022

8 Data-Backed Recommendations for Social Media Marketers in 2022 [Insights from 300+ Professionals]

The start of the new year is an exciting time for marketers to re-evaluate their social media marketing strategies and take advantage of new opportunities as social platforms evolve. From new features to algorithm updates and disruptive social apps, keeping...

/ January 31, 2022

Banned Instagram Hashtags You Shouldn’t Use in 2022

Hashtags are a key element of any Instagram strategy, but it’s crucial to keep track of the ones you’re using. You don’t want to use a banned hashtag by accident because it might undermine your entire Instagram marketing strategy. If...

/ January 28, 2022

5 Open Door Policy Examples

Whether they have an issue they want to be resolved or ideas they think would improve the company or better serve clients, employees just want to be heard. When you don’t create an open line of communication with your team,...

/ January 28, 2022

What is a Product Marketing Manager? Job Description and Salary

Your research and development team has been working on a new product for months and putting valuable resources into its design and manufacturing. They’ve carefully researched the market and the problem they intend to solve. They’ve brainstormed and planned out...

/ January 28, 2022

Empowering Women And People Of Color In The Workplace

Marketing Podcast with Kimberly Brown In this episode of the Duct Tape Marketing Podcast, I interview Kimberly Brown. Kimberly is a career and leadership development expert a speaker and podcast host whose mission is to empower women and people of...

/ January 27, 2022

Rich Media Ads: 6 Steps to Create Them + Brand Examples

Recently, I was scrolling online and I came across an ad for Narcos. While I can easily ignore most banner ads online, this one stood out. It included interesting videos and animation. This was a prime example of rich media...

/ January 27, 2022

The 5 Elements Of Your Core Story

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show on creating your core messaging, and I walk through how to create your core story script. Key Takeaway: The development of...

/ January 26, 2022

The SEO Formula For B2B Companies

 About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can...

/ January 26, 2022

What a Crisis Manager Does and How to Be a Great One

You may be familiar with the adage, “Hope for the best, but plan for the worst.” As much as we don’t want to think about the terrible things that can happen in business and life, negative occurrences are inevitable. Whether...

/ January 26, 2022

Customers’ Top HubSpot Integrations to Streamline Your Business in 2022

The HubSpot team is excited to share that the HubSpot App Marketplace has officially crossed the 1,000 apps milestone. We’re proud of this milestone because it reflects the combined commitment of HubSpot and our partners to deliver integrated solutions to...

/ January 25, 2022