Month: July 2021

Clone of Weekend Favs July 31

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting....

/ July 31, 2021

Blog SEO: How to Search Engine Optimize Your Blog Content

Search engine optimization, or SEO, is incredibly important for marketers. When you optimize your web pages — including your blog posts — you’re making your website more visible to people who are using search engines (like Google) to find your...

/ July 30, 2021

Marketing Effectiveness: How to Measure It & Present to External Stakeholders

You can apply marketing strategies all day, but if they aren’t effective, those efforts don’t matter in the long-term. Measuring marketing effectiveness is crucial to improving your go-to strategies over time. Are your methods hitting KPIs? Are they helping your...

/ July 30, 2021

How to Use Milestones to Map Your Customer Journey

Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show where I’m talking about some of the concepts in my newest book, The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent...

/ July 30, 2021

How to Increase Reach and Engagement on Facebook?

In modern business, social media now plays a central role in acquiring new customers and retaining them. It’s even better if you do it without having to spend money or resources on a paid campaign. Facebook Engagement is any action...

/ July 30, 2021

500 Internal Server Errors: What They Are & How to Fix Them

Troubleshooting an HTTP 500 internal server error is like solving a mystery. You don’t know what exactly happened or why it happened — all you know is that something’s wrong and you need to fix it. To guide you through...

/ July 29, 2021

How To Use Business Storytelling To Captivate Any Audience

Marketing Podcast with Janine Kurnoff In this episode of the Duct Tape Marketing Podcast, I interview Janine Kurnoff. Janine is the co-founder of The Presentation Co and co-author of Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for...

/ July 29, 2021

How to Write About Your Professional Background

A great way to share more about your background is to have a prepared document, like a professional bio. A professional bio can be shared with prospective employers, shared with your colleagues, included in your social media profiles, used for...

/ July 28, 2021

How To Speak Confidently, Communicate Effectively, And Win Your Audience

Agency Spark Podcast with Tyler Foley The Agency Spark Podcast, hosted by Sara Nay, is a collection of interviews from thought leaders in the marketing consultancy and agency space. Each episode is designed to spark ideas you can put into...

/ July 28, 2021

Making Web Design Easier With Duda

Marketing Podcast with Itai Sadan In this episode of the Duct Tape Marketing Podcast, I interview Itai Sadan. Iati is the Co-founder and CEO of Duda – a website development platform used by thousands of agencies around the world to...

/ July 27, 2021